The Croods, five things that really irritate me…..

Our trip to see the Croods

OK, the Croods have broken another box office record. According to Today’s Guardian, the cartoon cavemen have delivered a 12 day total of £10.61 million into the DreamWorks coffers.

croods movie poster

croods movie poster

And, to be fair, Junior loved it. He was so engrossed, he didn’t even make it all the way through his bumper bag of Haribos. (I know, he pressed the gooey remains, as a thank you,  into my palm as we were leaving).

So why did I find the Croods, ever so slightly, irritating?

The Hype

The Croods took marketing to a new level. An additional monument spelling out the word Croods at Stonehenge to celebrate the Spring Equinox.

IMDB joked, “All Druids and Pagans can send their complaints to DreamWorks Animation.”

the Croods at Stonehenge

The croods at Stonehenge

Does anyone else think it’s overkill?

I’m no druid (just an aging hippy). But what’s next? An Easter hologram spelling the name Brian over Westminster Cathedral and an invitation to buy the Monty Python boxed set?

* Shock Horror*  Croods lack historical accuracy

Yes, I know. It’s a cartoon.  And I know I’m a pedant.

Eep Crood reaching out

well groomed for 30,000 years BC

However, the first thing that struck me about Eep Crood was (a) her lack of body hair and (b) her tailored tiger fur hipster pants. This is meant to be the Paleolithic era, right? At least thirty thousand years before Lady Shave and Calvin Klein.

OK, it is fantasy. Different rules apply. Raquel Welch in One Million Years BC and Wilma Flintstone weren’t exactly authentic either. And, if you can have multi-coloured fluffy sabre tooth tigers, why not?

No reason, exactly, except that the Croods make so much of the juxtaposition of the old and the new.

These are people who haven’t discovered shoes or fire yet (the film plays on this, with great comic effect). Eep Crood bemoans the lack of excitement. She rebels against the constraints of the cave. Eep Crood is the archetypal rebellious teenager.

And, for me, that’s the problem. Eep Crood is the product of modernity, but the whole premise of the Croods is the journey to (relative) modernity.

Croods stereotype cavemen (and women)

Admittedly, there are no dumb blondes.

wilma flintstone

wilma flintstone

On the contrary, it’s the women who show most intelligence. It’s Eep, and her mother and grandmother, who are most willing to listen to forward-thinking, but puny, New Guy. Muscular  Grug, the father, and son, Thunk, are all brawn, conservatism and, until the end, little brain. Afterall, “ideas are for weaklings.”

Less a blow for feminism, more a  home goal for the caveman.

Of course, it all comes good in the end. But it did strike me as a bit predictable (in a post modernist way). It would be a more refreshing irony to see a Rugby Jock wearing a T Shirt with the slogan, Speak slowly to me, I’m a Neandertal.

Croods practice elder abuse

At the danger of sounding too politically correct, the repetitious mother-in-law gags wore a bit thin. For a feel-good family film, Grug’s wish that his mother-in-law would get eaten by a dino, or succumb to some other fatality, was a bit too laboured. Croods gran

This is meant to be a warm-hearted film about family values and evolution. So why does the script sometimes feel like it is written by a reincarnation of Les Dawson?

Would I recommend the Croods?

Strangely, for all it’s irritations, I would.

The Croods has some great 3D effects, some genuine comic moments (for example, when Grug befriends the sabre tooth tiger and discovers he’s really “a cat person”). And there’s Belt, New Guy’s pet sloth, with his own sound effects. (Well, they made Junior laugh. Lots).

Belt and New Guy

Belt and New Guy

Sure, it’s not Shrek. But it kept J amused which, with the Easter holidays still stretching ahead, is no mean achievement.



About sarah

Old enough to know better, still young enough not to care. Property lawyer, sometime developer, writer and mother, coffee lover and cat-napper. I blog about life as a mum in North Wilts.
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6 Responses to The Croods, five things that really irritate me…..

  1. Pingback: Rainy day half-term treat is Epic |

  2. Jimmy Wilner says:

    Actually, if you’ve seen some of the croods concept art, they had body hair
    They also had creatures that never even existed (half shark half dog, etc)
    Check your facts

    • sarah says:

      The post is meant as a light-hearted personal response to the film, penned just after I’d watched the film. I don’t know about Croods Concept Art, though, from what you say, if you’re into that sort of thing, it’s worth checking out.

      However, that’s not what this post is about, though I stand by it being factually correct. The film version (which is the only version of the Croops most of us will have seen) was definitely short on body hair.

      And, yeah, I take your half shark, half dog point. But that was kind of my point.

  3. Naomi says:

    Belt is actually a sloth. I love this movie!

  4. Kaitlin says:

    I found the Croods to be a great movie, also Belt is definitely not a lemur, unless that was supposed to be a joke… He is a sloth :)

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